Malcolm Holbrook, President
With a passion for building that I have had since I could barely walk I came to Calgary at a very young age seeking a career in a building trade. Fortunately for me the opportunity came in the Masonry trade when I was hired by Pockar Brothers Masonry in 1975. Within 2 months I was apprenticing and found myself in SAIT taking my first year of technical training. Many years and 7 different positions with the company have come and gone and since 1999 I have been proud to be an Owner and President of POCKAR Masonry.
The opportunities in the building trades are endless and are limited only by one’s own imagination and desire to move ahead. I believe everyone has the ability and opportunity in this country (and company) to do great things. It comes down to what you make of the chances you have, Attitude is everything!
The industry has changed significantly over the 4 decades I have been involved. With today’s material handling equipment, elaborate wall systems focusing on lighter materials and a major focus on safety our sites are a much friendlier and safer place to work.
Masonry products have proven that they can stand the test of time. They are durable, environmentally friendly, fire resistant, mold resistant, cost competitive and offer timeless beauty.
At POCKAR Masonry our best asset remains the people that work here. I’m proud to be associated with our industry and especially with our people that serve that industry.
Serena Pockar Holbrook, General Manager
My passion for the masonry business was sparked by frequent jobsite visits with my father Lojz before I was even school age. I was intrigued by all the equipment, the many kinds of materials and all the beautiful buildings he, his brothers and employees created.
When the opportunity arose to join the Family Firm in 1977 I was excited and so proud to be part of an Industry Leading company! It has been a privilege to work with such a great team of dedicated employees, respected clients and suppliers. Without them all we could have never achieved the success we have.
I am honoured to be the General Manager of POCKAR Masonry as well as President of POCKAR Management/POCKAR Holdings, our Real Estate Portfolio of Industrial Office/Warehouse buildings in Greenview Industrial and Highfield areas. I take great pride in continuing the legacy started by my father and his 3 brothers in 1956 and look forward to many more successful years ahead.
Serena Pockar Holbrook
Message From Our Staff
With hundreds of years of combined service with POCKAR, our Field and Office Staff are experienced and ready to tackle any size job for our clients. With our definitive CORE Values of P.R.I.D.E. we are confident our team can execute projects in a timely and efficient manner with the best quality workmanship in the Industry.